PA
Jeremy Hunt seemed very pleased with how he delivered his speech

On Thursday Labour set out six key pledges for what they will do first if they win the general election. On Friday, Chancellor Jeremy Hunt addressed an audience with the words ‘Labour’s Tax rises’ in dark red lettering.

Jeremy Hunt addressed an small audience of journalists to give a Conservative side of the debate to the spending commitments and taxation, following continued lines by Labour the past few weeks of ‘gaslighting’ and spending pledges.

Over the past week, Labour leader Sir Keir Starmer has made two keynote addresses.

The first in Dover giving a Labour response to the Rwanda scheme, the second outlining six pledges for what they will do first if they win the next election.

‘This morning has to be about substance’

Wearing a neutral outfit, with no typical Conservative blue tone, the Chancellor’s podium and backdrop had the words ‘Labour’s Tax rises’ on them, making the aim of his speech clear.

And before you ask – yes that was the grammar used for the backdrop which Channel 4 News even asked the Chancellor about. Why a capital T and not a capital R?

He used that bonus question at the end of the event to reiterate his attack line, but did promise to “pass on the comments about punctuation.”

After finishing his address, he smiled to himself and gave a little eyebrow raise while having a sip of water; as if he thought to himself he had performed a tactical masterstroke worthy of Carlo Ancelotti in the Champions League knock-out stages.

He then took questions from journalists.

Campaigning with no vote date

Labour currently lead the Conservatives by 30 percentage points in YouGov’s polls.

The speech this morning by the Chancellor gives the impression that the Conservative election campaign will focus on pointing out gaps in Labour’s policy commitments, instead of asking voters to tick the Conservative box based on their record in government over the past 14 years.

This increase frequency in speeches by opposing parties giving answers to their counterpart’s policy really does feel like the beginning of a general election campaign, and still no date has been announced.